We are hiring: Digital PR and Influencer Marketing Manager

Do you love the power and potential of social media, are you inspired by great content and bursting with your own unique ideas on how to amplify reach and engagement through influencer partnerships and brand collaborations?

Are you a courageous self-starter who is up to the challenge of setting up and leading a new service within our established digital marketing team?

If so, we are looking for you.

Job Title: Digital PR and Influencer Marketing Manager
Type: Permanent 8:30am – 5pm (hybrid in-agency/work-from-home model)
Job level: Senior
Location: Cape Town
To start: ASAP
Salary: Negotiable

Key responsibilities include:

  • Develop digital PR strategies for influencer marketing, content creator partnerships, and brand collaborations
  • Proactively identify new ways to optimise and amplify our digital PR strategies and leverage trends and opportunities
  • Conceptualise fresh digital content collaboration ideas in partnership with the greater digital marketing team and creative team of designers, video and sound editors, and copywriters
  • Stay up to date on existing and emerging platforms and their latest features
  • Research, identify and vet influencers, content creators and brand partners across various social media platforms such as Instagram, Facebook, YouTube, and TikTok
  • Set up and manage partnership agreements with defined performance and success metrics
  • Craft and manage communication from outreach and negotiations to ideation, project management and measurement
  • Build and maintain strong relationships with influencers, content creators and brand collaborators
  • Project manage multiple concurrent campaigns for various brands across many platforms.
  • Track and manage day-to-day tasks while keeping campaigns focused on the achievement of strategic objectives
  • Manage campaign budgets including influencer incentives and content boosting spend
  • Report on campaign performance with analytical insights and suggested actions for improvement

Requirements:

  • Tertiary Qualification in Public Relations and Communications or Digital Marketing
  • Minimum of 5 years experience in a similar role, preferably in an agency environment
  • A passion for digital marketing and social media, and extremely knowledgeable on social media platforms including Facebook, Instagram, YouTube, TikTok and others
  • Portfolio of previous influencer marketing and brand collaboration campaigns
  • Excellent project management skills
  • Exceptional communication and relationship building skills
  • Good conceptual and creative thinking
  • Strong team player and collaborator
  • Experience in working on social media and influencer marketing software programmes

Please include your notice period/availability to start, current salary, desired salary, reason for wanting to leave your current position and reasons for leaving your previous positions.

We thank all applicants for their interest. However, only shortlisted candidates will be contacted.

To apply, please send CV to careers@powerof9.co.za